About Dorset Eye & FAQ’s

Our Vision

To empower all people to have a voice that is informed and seeks a fairer and much more just planet for all living things.

Our Mission

To achieve this we provide the opportunity for everyone to be able to be published with the intention of informing and empowering people to learn about and change their world.

Our Values

Dorset Eye is progressive, open and rigorous. We work with respect, courage and generosity.

What is Dorset Eye?

Dorset Eye is an independent non-profit news website co-founded by Debbie and Jason Cridland in June 2012. With absolutely no financial backing or outside investment, we have rapidly built a brand new media outlet from scratch through determination in our progressive values and engaging content.

We remain completely independent of any advertisers, funders, companies, political organisations, or political parties. None of these will ever determine content.

Our content focuses on news and ideas in their many facets. From local community issues and occurrences to national and international submissions. All reflect a huge variety of topics important to both small and large associations of people.

Today, a handful of powerful moguls controls our mainstream media. As such, its coverage is largely conservative. But we have created a truly independent and viable alternative. One that isn’t afraid to challenge the status quo, to ask the hard questions, and to have an opinion. This has only been possible because of the amazing support from you – our readers.

Who owns and runs Dorset Eye?

Dorset Eye is the sole website run by Dorset Eye Ltd. Company No. 12493520. Registered in England and Wales.

Dorset Eye Ltd is owned entirely by its leadership team, comprising of: two directors: Debbie Cridland (Co Facilitator) and Jason Cridland (Co Facilitator).

Around 6500 people are registered on the site as contributors. These contribution can either be regular or irregular.

How can I trust what I read in Dorset Eye?

As a Citizen Media we rely heavily upon the public to support with sources… all investigatory pieces that is submitted. All articles are checked by a facilitator before publication. Most articles… are entirely fact based but where articles are opinion based this is made clear on the site by those who submit.

We also have our own Code of Conduct, which lays out the standards and ethical principles that guide our writers and editors whenever we make journalistic decisions.

Dorset Eye expects all who seek to be published to strive to report the content accurately, responsibly and with humanity. If we make a mistake, we rely on our readers to help us maintain our high standards.

If you spot an error in any of our articles or you think we may have broken the standards set out in the code, please see the “report article” button under every piece of content. This will then be directly communicated to a team member who will evaluate and if necessary, make appropriate changes.

For more information on our ethics and editorial standards, please read our Code of Conduct.

Where does the money come from and where does it go?

Dorset Eye became primarily a reader-supported media platform. The remainder of our income comes from online advertising.

We don’t have fancy offices – in fact, we don’t have any offices! This ensures that the vast majority of our income goes directly to site sustainability and site development.

How To Support Us

Please become a supporter. By providing us with a small contribution each month, you are directly supporting independent journalism. In return, you’ll get a non-corporate empowering media that provides a voice for all not just a small minority.

Much of our growth comes from word of mouth and social sharing. By spreading the word about Dorset Eye (by liking, commenting and engaging in the community), you help make us sustainable.

The Future

We are always looking to be fresh and more interactive as can be seen with the 2020 launch of our whole new site look.

Democratising media creation is a central aim of Dorset Eye. We will be regularly developing the site, and this will include a ‘member’s room’ which will enable members to escape other aspects of the corporate media and communicate directly.

We have many ideas with a collaborative approach including our readers being the best and most attractive method. With our readers support we can achieve our goal of providing an entirely corporate free, independent and sustainable model for empowering everyone.