Whistle While You Work (For Nothing): Positive Affect as Coercive Strategy – The Case of Workfare

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The growth and influence of discourses of positive affect in systems of governance and ‘technologies of the self’ has been widely observed.[2]  ‘Strengths based discourse’ is a significant policy imperative in health and welfare reform[3] and underpins  ‘the application of  behavioural science and psychology to public policy’ via the UK government’s Behavioural Insights Team (BIT) or ‘nudge unit’.  Positive affect plays an important supporting role in policy preoccupations with how best to manage the intersection of long term conditions and long term unemployment, exemplified in the shift from rest cure, (signified by the sick note), to work cure, (signified by the fit note).

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